How to spread out anchor texts when building backlinks

All the time, SEOs are telling you to diversify your anchor texts when building backlinks. But what do they mean? And why is this important?

Google Ads Will Become More Aggressive in Search

Google double serving ads, how to boost your Google Maps rankings, and what your industry conversion rates look like in 2025.

Google's March 2025 core update is rolling out.

Google's AI Overviews and AI Mode - What It Means for SEO

Google reported changes to AI overviews and a new powerful AI Mode that will be integrated into Google Search. What does this look like? And how will it affect search results?

Refined AI Prompts for Better Content

Learning how to leverage AI's capabilities to produce powerful content means understanding how to phrase your prompt and what to ask to get the best outputs.

Why AI-produced articles are difficult to master

Let's look at the process of creating articles using AI tools the right way, that would make it possible for your content to be valuable to users and rank better.

Content that ranks in 3 months or less

Following up from our previous newsletter, we look at the next step after creating your low difficulty keywords strategy which is creating the content.

Keyword research tactic to rank a new website in under 3 months

We share one keyword research tip that has helped us rank new websites quickly within 3 to 4 months after launch.

35% of marketers to focus on AI this year

A LinkedIn report that surveyed 2,000 marketing leaders is out and it has some juicy stats. We did a summary of the stats for you so you can catch them all quickly and take action.

He paid an SEO firm $20k but only got 4 pageviews

Jason Rainsforth from Dependant Electrical in Melbourne spent $20k on a 24-month contract with an SEO firm but got a depressing 4 pageviews on his website. Plus, more stories from the marketing industry this week.

These sites are getting thousands of visits using this one tip

How several websites are getting highly needed traffic through glossary pages within their topics of focus.

Is GEO replacing SEO?

Generative Engine Optimization (GEO) is here, and Search Engine Optimization (SEO) is under threat. But what is GEO? What does it involve? And what is in store for businesses that rely on SEO to drive traffic and revenue for their businesses?